What Does "Reserve" Mean for a Wine?

"Reserve" wine is one of those terms that seems like it could mean a lot, but ultimately is minimally defined. In theory, it means that a winemaker has set aside a vineyard or vintage, or a special style, separating the grapes from the general process. This usually means a high quality wine, with more careful attention, but there is no governing rules or regulations. As a consumer, you need to be skeptical of such marketing terms.